The Role of audio in Brand Communication Strategies
The Role of audio in Brand Communication Strategies
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The Role of audio in Brand Communication Strategies
AudioMoves - english version • 11/06/2025 • 15 min
Dive into the heart of audio communication strategies with Thomas BOUTTE, Brand Director atAXA en Franceand President of theClub des annonceurs , and Laurent ALLIAS, founder of the agencyJOSIANEand President of the Independent Agencies atAACC, as they decode how audio, a medium without visuals, reinvents brand engagement.